HOW TO MONETIZE YOUR WEBSITE OR BLOG

How to monetize your website or blog – That money can be generated from running a blog is no longer newsworthy. You must have heard several stories of individuals who have experienced significant economic turnover by simply owning a blog or a website. As rampant as those stories are, few of them attempt to fully explain how their blogs generate income in detail.

If you would like to know, running and managing a blog/site on its own is a demanding task. You have to continuously be on the lookout for the best Search Engine Optimization practices and also make sure that your website is friendly to all genres of visitors.

Considering the number of efforts needed to put a blog in an optimal condition at all times, generating income from it will go a long way in motivating the website/blog owner.

The inability to generate income from a blog/site makes it hard (but not impossible) to economically manage it. This alone can eventually discourage a blog owner from regularly updating the website with quality contents and current SEO practices.

 It is noteworthy to mention that while the most popular way to earn money from blogs or websites is through advertisement placement i. e when business organizations pay you to feature their products on your blog/website; there are other alternatives to earn money from blogs/site as well.

This article will take you through some of the means and techniques that can be used to earn money from your blog and website.

Google Adsense: For a long while, Google has made it possible for website and blog owners to earn money from their site by pushing advert to a portion of their website page.

It gives a specific URL to website and blog owner which is then pasted at random spots on the website or blog page. With every click on that URL (which is a link to the Ad), a specific amount of cash would be deposited to the website owner’s AdSense account.  The more clicks you get from your website visitors, the more money that will be deposited in your AdSense account.

Getting a Google AdSense account is not rocket science; you can sign up under 5 minutes. However, you need to meet all of Google’s terms of service before you can be eligible to open an AdSense account. One more thing, opening an AdSense account comes at no cost.

There are other amazing platforms as well that offers the same services like Google AdSense.  Media.net and Monumetric are two other equally attractive alternatives.

Creating Unique Contents: In today’s highly competitive digital world, unique content will forever be a rewarding strategy for website owners. You should devise means to constantly engage your visitors. For your website to stay relevant, you should try to enable comments, organize online polls and improvise where necessary.

When you constantly create high-quality contents for your web visitors, you automatically increase viewership on your website. The ever-growing viewership will, in turn, provide you with mouthwatering advert bids

Enabling the Visibility of Subscribers Listing:

Website owners with a significantly high number of email subscribers can add web functionality that allows visitors and prospective business partners to see the number of subscribers who read their newsletter on a weekly or monthly basis. These numbers (especially when they are on the high side) influences prospective partners to collaborate with you and advertise on your platform. Please note that this method can only be fully milked by website/blog owners with regular high web traffic.

 Create and sell a course:

This is one of the techniques of earning money that is not reliant on the amount of traffic your blog/website generates. Present your ideas/service in a video/picture/audio format or convert them to a PDF file and offer them for sales on your blog.

Remember, your ability to succeed with this option greatly depends on your marketing techniques and the value contained in your courses. You will have a higher selling rate if you can decipher the exact course your web visitors will most likely buy.

If for example, you have a blog that is well-known for teaching people how to cook. Blogs like this will portray you as a good cook. If you decide to offer a premium course on how to make some foods, the reputation you have gained on your blog as a good chef will help in increasing your sales rate.

Another interesting thing about the creation of online courses on your blog is that it gives you the freedom to fix price. If you think you can offer a million naira value on your courses, the sky is your limit.

Most individuals/firm start a blog to grow and maintain an audience. However, the audience in themselves doesn’t automatically generate income for blog owners. To make money from your blog/website, you need to see your audience as a means to an end and not an end in itself.

If you would like to learn more about how you can grow your website traffic and generate significant income from it, contact us at Lead Web Praxis Media Limited. We will walk you through the ropes and provide you with a step-by-step procedure.