COST OF DIGITAL MARKETING TRAINING IN NIGERIA

Digital marketing training – Digital marketing can be defined as the process whereby the sale of goods and services by a company is promoted on the digital platform via social media sites, emails, google and other related online platforms. Digital marketing can also be referred to as online marking, internet advertising or simply advertising or marketing. Digital marketing creates a platform whereby you can be able to reach, interact and possibly influence your target customers in order for them to buy your goods or patronize your services.

In this modern dispensation where the internet has taken over almost every part of business and replacing the traditional process of doing business including marketing, the need for a proper understanding of how digital marketing works is very important. For instance, digital marketing training will enlighten you about the fact that there are a lot of digital assets that can be used towards online marketing. Some of these digital assets include but are not limited to the following –

• Social media pages/groups
• Reviews and testimonials on business profile
• Contents such as blogs, eBooks, etc.
• Pictures of company products
• Videography about company services and products
• Brands such as logo, motto, etc.
• Website

The list doesn’t end with the above listed assets, more assets are being accessed by digital marketers and hence the need for a proper digital marketing training.

There are a lot of strategies that are being used for digital marketing and these strategies would make up most part of the digital marketing training. They include –

1. Affiliate marketing – this simply involves the incentivization of other people usually to a certain commission for carrying out activities aimed at promoting your products and services in a bid to attract customers to your website.
2. Email marketing – this is quite a popular and is often use for promoting or highlighting deals and contents.
3. Search Engine Optimization (SEO) – This is simply the type of digital marketing that allows you to rank your blog posts, articles and pages organically to appear in first search results on Google.
4. Paid Social Media Advertisement – There are social media marketing options that are usually carried out in the form of advertising and they are often supported on social media sites such as Facebook, Instagram, Twitter, e.t.c.

There are various courses that are available for digital marketing training and they have certain duration and prices which would be presented in the table below –

Course	Duration	Price
Digital Marketing Certification Course	Two months	(#100,000)
Social Media Certification Course	One month	(#25,000)
Digital Display Advertising Course	One month	(#50,000)
Data Analytics Certification Course	One month	(#50,000)
Data Accelerator Course for Professionals	One month	(#35,000)
Data Visualization Course	One month	(#25,000)
Certified Digital Marketing Specialist – Social	One months	(#250,000)
Google Analytics Masterclass	One month	(#250,000)
Professional Diploma In Digital Marketing (PDDM)	One month	(#280,000)
Certified Digital Marketing Specialist- Search	One month	(#280,000)
Certified Digital Marketing Specialist – Strategy and Planning	One month	(#280,000)
Certified Digital and Social Sales Professional	One month	(#280,000)
Certified Digital Marketing Associate	One month	(#250,000)

If you are serious about building a career for yourself as an experienced digital marketer, then you need to make sure that you start with a clear vision of how you are going to achieve this. Useful Steps to assist you:

Step 1 – Start by deciding on the type of digital marketing you want to venture into.

Step 2 – Choose a decent course. Next, you need to choose a course or a couple of courses that will teach you the basics of digital marketing Usually, it is advisable to start with the beginner courses with lower fees and then gradually progress to the more advanced courses that require a background knowledge of digital marketing and they are also costly.

Step 3 – Create a learning plan. motivation from time to time is key, otherwise, we simply don’t do the things that we need to. As you start on your journey towards digital marketing training, you need to start building a bit of a learning schedule. Set aside a certain number of hours per week for your courses, and make sure that you set yourself realistic goals.

For Cost of digital marketing training and consultation on digital marketing related issues , freely contact Lead Web Praxis Media Limited. Also any question regarding The need for Digital Marketing and online presence skills.